Explore every edition of Case & Effect—featuring practical analysis of intellectual property, emerging technology, branding, business strategy, and the legal developments shaping innovation.
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Issue No. 2: The AI in Government Issue
Issue No. 2 explores how artificial intelligence is reshaping trademark examination, legal analysis, and intellectual property strategy. This issue examines the USPTO’s expanding AI toolkit, trademark distinctiveness, trade-secret timing, copyright damages, and practical approaches to identifying and protecting intangible assets.
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Issue No. 1: The Digital Identity Issue
Issue No. 1 explores how artificial intelligence is transforming brand creation, trademark strategy, digital identity, and intellectual property protection. This edition examines AI-assisted branding, international trademark rights, the proposed NO FAKES Act, and practical strategies for protecting brands in an increasingly AI-driven marketplace.


